Over the past two years it has been increasingly difficult to build a strong ‘fan’ base on Facebook without using the paid options by boosting a post or creating an advert using Ads Manager or Power Editor. It’s not easy to reach a wide audience and the reason is simple Read more…
….and not just for advertising properties For most areas in the UK, and particularly in London and the south-east, the property market is flying, with properties coming to the market and being sold or let within just a few days. The media is full of reports on the shortage of Read more…
With nearly 2 billion Facebook accounts worldwide and over 1 billion active daily users, there’s no denying Facebook’s universal appeal. There are about 32 million Facebook users in the UK and this has held steady for the past three years. Even though other platforms such as Snapchat, Instagram and WhatsApp Read more…
Despite all the frustrations marketing managers have had in recent months with retaining engagement on Facebook Pages due to the reduction in reach, Facebook have really come up trumps with their latest improvements to the advertising offering. Here are just a few of the best improvements Facebook has introduced. Call Read more…
How a local swimming school dipped their toes into the Facebook advertsing water At the end of June, I was approached by Lauren Smee, owner of Watersplash Swim School to help with the promotion of three areas of her thriving business. The Big Splash – over 70 events over a Read more…