LinkedIn Polls

LinkedIn polls is the latest feature to be added to the platform and has started to receive great interest as it brings new life to the newsfeed. I decided to trial the new feature with a poll all about online networking. The question I asked was: “If you usually go Read more…

Create your own Custom LinkedIn URL

Create your own Custom LinkedIn URL Edit your LinkedIn profile URL so it is easy to remember and therefore easy to share on social media, in emails, and in online networking chat. Go up to your small profile image on the top right of the screen and click on custom Read more…

LinkedIn Headline

LinkedIn Headline Craft a compelling headline and get found in search Your headline is the description of what you do in your role. To edit your headline go to ‘edit your profile’ and click on the pencil icon. Avoid simply putting ‘Managing Director of XYZ Company’ – no-one will know Read more…

LinkedIn profile picture

LinkedIn Profile Picture – best practice

Take the Perfect LinkedIn Profile Picture Use a professional photographer for the best head shot, ask a friend or take a selfie using a good smartphone. Take your photo outside for flattering lighting. Size 400 x 400 pixels to 7,680 x 4320 pixels. Remember not to use company logos, landscapes, Read more…

linkedin marketing

LinkedIn Marketing: it’s all in the message

Research shows that there are two extremes when it comes to┬áLinkedIn marketing; the person who wants to marry you on the first date and the wallflower. Namely the person who connects with you then immediately flings out a series of messages and at the other extreme, the person who connects Read more…