Research shows that increasingly consumers no longer trust brands. According to the 2020 Edelman Trust Barometer Report, more people trust a regular employee (54%) than a CEO (47%). This increases to 68% when it comes to trusting a company’s technical Read more…
The world of social media for business to business organisations is changing rapidly with new platforms and new online community spaces appearing almost daily. For example, we’ve seen the rise of Clubhouse, the audio only social community. A couple of Read more…
Why run a Mastermind Group? If you work on your own, then decision-making can be a real challenge. Do you find you suffer from analysis paralysis or procrastination? Maybe you drift off track and get seduced by the latest app Read more…
“A place for everything, everything in its place.” Benjamin Franklin In this week’s blog post I’m looking at the benefits of decluttering your workspace. If you work from a home office you are going to be more productive if you love Read more…
Battling the Algorithms Whether you are the social media manager for a well-known brand, a small company or your own business, getting your content seen is a battle against the algorithms. Up until a few years ago the word ‘algorithm’ Read more…