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5 Social Media Trends for 2014

Highlights Social visibility, built on great content, will make for successful social marketing To be seen, companies will have to ‘pay to play’ using pay-per-click on some platforms Business to business companies will increase their targeted use of LinkedIn Google+ Read more…

Top Free Twitter Tools

When social media is central to your marketing streamline your Twitter activity with some of these twitter tools. With this shortlist you can identify the tools you need to help you run your twitter account in the best way possible, Read more…

LinkedIn Ads: How to create a sponsored update

On 31st July, LinkedIn launched Sponsored Updates, paid-for stories that appear in your activity stream, much like Facebook’s Sponsored Stories and Twitter’s Sponsored Tweets. It is a very appealing solution for B2B marketers as it allows brands to promote any Read more…